A salesperson displays gold jewellery at a store in this undated file photo. — AFP

As the country continues to go through one of its worst economic crises and inflation surged to unprecedented levels, people flocked to buy gold, propelling the precious metal’s value to a new all-time high.

The price of gold (24 carats) jumped by Rs1,500 per tola and Rs1,286 per 10 grams to reach Rs221,000 and Rs189,472, respectively, according to data provided by the All Pakistan Sarafa Gems and Jewellers Association (APSGJA).


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